After a three year hiatus, my podcast is back! Actually, a much cooler podcast is back. I’m really excited about being back on the air after starting my first podcast in 2008 and kind of letting it go by the wayside. You’ll hear why that happened in this episode along with a BIG business mistake […]
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You’re putting tons of energy into your business blog, right? If not, it’s time to get started. The benefits of blogging are numerous. When it comes to ranking for keywords, engaging with your audience and humanizing your business, nothing comes close to blogging. It’s the ultimate business marketing tool. So what is the big concern […]
Never underestimate the power of a really good story. And if you own a business, you have one. Storytelling is a very powerful way to market your business. Interestingly, it’s often the thing we omit when we build a website, do a public speaking gig or discuss business with a prospect. Here’s the thing: [tweetthis]Your business […]
Understanding your website visitors’ behavior is an important part of focusing your marketing strategy and sharpening your competitive edge. Google Analytics is a free service designed to offer digital markers a simple way to monitor their online performance and improve their rank in search engines. While driving traffic to your website is important, it’s also […]
I just got off the phone with a friend who’s getting tired of Facebook. She owns a business. We spoke about Ello. What does she need to know marketing-wise? The Ello scoop There are several reasons why Ello, the new and increasingly popular social network, is being hailed as the anti-Facebook. For one, its minimalist, […]
We have! Welcome to our new website. Much more to come…